While a Brand Proposition is often focused on the benefit of your product or service, the key to sales success is the ability to articulate those benefits in a clear, concise, and compelling way to prove your ability to deliver.
Whilst it would be ideal to articulate a Unique Selling Proportion (USP), it is harder than ever before to offer a unique service or product. Challenging your thinking and your proposition is almost impossible to do internally which is in part why our Sales Proposition Consulting Service is a big part of what we do.
Having crafted thousands of Sales Propositions over the last 20 years, you will be amazing at what can be achieved in our 5-hour workshop. With a win ratio of over 80% for big specific support, we know how to help you create a winning proposition.