Your Communications strategy or plan articulates your goals and methods used to share your brand proposition with your target customers.
On paper it sounds simple and easy to do but it’s a little more complex than that. It requires the skills of an experienced marketer, ideally from someone outside of your organisation to challenge your thinking and approach.
This living document will guide any media and PR activities in which your business is engaged. Whether it’s for a specific project or for a period for the entire organisation, we will help you to establish the objectives, audience, key messages, channels, tools, resources, timescales and most important of all, measure for success.